Apple is reportedly developing two new game controllers designed for the iPhone, with the company expected to release the accessories under its subsidiary Beats brand.
Key Points
- Bloomberg’s Mark Gurman reports that Apple is actively developing two distinct game controller models for iPhone users.
- References to two first-party game controllers were recently discovered within the code for macOS 16.1.
- The devices will likely be branded under Beats to allow for more affordable pricing and broader market appeal.
- Beats executives are leading the development, utilizing the brand to experiment with new product categories outside the premium Apple lineup.