Apple is reportedly planning to launch a new 13.8-inch OLED MacBook model by 2029, potentially establishing a distinct product tier positioned between the MacBook Air and MacBook Pro.

Key Points

• Research firm Omdia projects the new 13.8-inch laptop will feature a single-stack hybrid OLED panel with an LTPO+ backplane.
• The device is expected to include advanced hardware features such as integrated touch sensing, an under-panel camera, and an integrated color filter.
• Apple has reportedly consulted display manufacturers Samsung Display, LG Display, and BOE regarding the production of these specific 13.8-inch panels.
• The roadmap suggests the standard MacBook Air line will continue utilizing LCD display technology through 2030.
• This potential product category remains subject to change based on future manufacturing capacity, component costs, and Apple's evolving hardware strategy.

Why it Matters

This development signals a potential shift in Apple’s hardware strategy by creating a new mid-range tier that bridges the gap between consumer and professional laptop offerings. If realized, this move could influence future display supply chain investments and redefine the standard features expected in mainstream portable computing.