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CNET Readers Were Right About the iPhone Duo. But There’s One Thing They Got Wrong

By Source CNET Published

Apple officially unveiled the iPhone 18 Pro, the foldable iPhone Duo, and the Apple Watch Ultra 4 during its "Surprise and Shine" event led by new CEO John Ternus.

Key Points

  • John Ternus made his debut as Apple CEO, succeeding Tim Cook, who has transitioned to the role of executive chair.
  • The iPhone 18 Pro starts at $1,199, while the new foldable iPhone Duo is priced at $1,999.99.
  • Apple introduced the Apple Watch Ultra 4 for $800 and the Apple Watch Series 12 for $400, both featuring new processing capabilities.
  • The iPhone Duo served as the event's "One More Thing" reveal, featuring a crease-free display and a lightweight design.
  • Preorders for the new iPhone models and Apple Watch devices are currently available to consumers.

Why it Matters

These product launches signal a significant shift in Apple's hardware strategy, particularly with the introduction of a high-priced foldable device and a new leadership era under John Ternus. The premium pricing strategy for the latest iPhone lineup may test consumer demand as the company navigates evolving market expectations for flagship mobile technology.
CNET Published by Dashia Milden
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