InMusic Brands has acquired Native Instruments in a definitive agreement, aiming to integrate the struggling music technology company into its portfolio of professional audio and DJ hardware brands.

Key Points

• InMusic Brands, parent company of Akai Professional and Denon DJ, acquired Native Instruments following the latter's entry into administration proceedings.
• The deal includes Native Instruments' flagship software and hardware lines, such as Traktor, Maschine, Komplete, and the iZotope, Plugin Alliance, and Brainworx stacks.
• Native Instruments reportedly faced significant financial pressure, carrying approximately £250 million in debt against £25 million in annual revenue.
• The acquisition follows a 2025 integration partnership that brought Native Instruments' sound technology to Akai’s MPC standalone platforms and controller hardware.
• InMusic plans to maintain existing product support and teams while pursuing deeper cross-platform integration between its various music production and DJ ecosystems.

Why it Matters

This acquisition marks a significant consolidation in the music technology industry, signaling the end of the era for independent, founder-led DJ software companies. While the deal provides a lifeline for Native Instruments' products, it remains to be seen whether InMusic will prioritize innovation for the Traktor platform or shift it into long-term maintenance mode.