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Investigation: RAM prices are falling. Don’t fall for it

Consumer electronics prices for RAM and storage remain elevated in 2026 as high-demand AI data centers continue to consume the vast majority of global memory manufacturing capacity.

Key Points

  • AI data center expansion has created a severe supply crunch, causing prices for consumer RAM, storage, and finished electronics to rise significantly.
  • While some markets have seen minor price stabilization, analysts attribute this to inventory elasticity and reduced consumer demand rather than a fundamental easing of supply.
  • Major manufacturers, including Microsoft, Lenovo, and Asus, are raising prices on finished devices, with some consoles seeing unprecedented mid-cycle cost increases.
  • Industry experts warn that normalization is unlikely before 2030 due to the long lead times required to build new memory fabrication facilities.
  • Smaller Chinese manufacturers are increasing capacity, but this has yet to offset the massive memory requirements of high-bandwidth AI infrastructure.

Why it Matters

The ongoing memory shortage forces consumers to pay significantly higher prices for essential hardware, potentially stalling the growth of the DIY PC market. This trend highlights a broader shift where AI infrastructure investment takes precedence over consumer hardware affordability, signaling a long-term period of increased costs for personal computing.
PCWorld Published by Michael Crider
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